Food & Beverage Manufacturing
Demand for quality nutrition is on the rise in established and maturing economies. Beverages offer health halo appeal to the all-ages audience of nutrition-conscious and active consumers around the world. The addition of U.S. dairy ingredients provides drinks with a shot of nutrition fortification with protein and other valuable minerals and nutrients. As each type of beverage formulation call for unique specifications, U.S. dairy suppliers offer hundreds of different dairy ingredients with a range of functional benefits such as clarity, emulsification, foaming, solubility, texture and flavor.
Growth in the beverage market is shifting towards drinks that offer improved nutrition and diverse consumer benefits. These "better drink" formulas also need to appeal to different needs throughout the day, ranging from a morning pickup to a relaxing evening wind down.
Diets high in protein can help promote satiety, curb hunger and preserve lean body mass. Nearly half of consumers seek out foods and beverages high in protein1, and research shows consumers not only seek out protein beyond traditional sources, but also find dairy protein to be a high-quality alternative.2 Protein drinks and shakes continue to gain steam, and non-traditional dairy beverages can help consumers achieve their protein intake goals.
The popularity of sports nutrition drinks, drinkable yogurt and fermented beverages has increased around the globe. Drinkable yogurt and fermented beverages have experienced a 12% compounded annual growth rate over the last five years.3 During that same period, sports nutrition drinks, which often include whey and other dairy proteins, have moved into the mainstream market.4
The morning day part provides a significant opportunity to tap the demand for increased protein intake throughout the day. Breakfast reigns as the fastest-growing consumer eating occasion, with U.S. sales of foods and beverages, both retail and foodservice, targeted for morning consumption estimated at approximately $208 billion and on the rise.5 The popularity of portable options continues to grow, with label statements about portability or quickness carried on 37% of successful new U.S. food and beverage launches in the retail sector.6 Meanwhile, beverages are also a popular breakfast item because of the convenience.
Ingredients from the U.S. dairy industry provide food and beverage formulations with flavor, function and nutrition. The benefits of six common dairy ingredients are highlighted in the chart below.
|Lactose(Details)||Milk Protein Concentrate(Details)||Whey Protein Concentrate(Details)||Whey Protein Isolate(Details)||Yogurt(Details)|
|Lactose Details||Milk Protein Details||Whey Details||Whey Details|
Formulas & Recipes
Access U.S. Dairy Export Council prototype formulations for inspiration on coffee and creamy drink applications, drinkable yogurt and fruit smoothies, as well as juices, sports drinks, teas, drink mixes and meal replacement beverages.
Providing a warm escape, this creamy and nutritious drink is a delicious way to wind down after a busy day or intense workout.
When dairy protein is added to a centuries-old beverage like switchel (a vinegar and ginger drink), consumers get a refreshed option with added value.
A protein-infused, non-alcoholic, minty martini cocktail mix.
Resources & Insights
Looking for further innovation ideas and technical support? Download the resources below for more information on developing beverage applications with U.S. Dairy.
The popularity and consumption of yogurt and yogurt beverages continues to grow as people around the world recognize the health and wellness benefits associated with consumption of these fermented dairy foods.
Ready-to-drink beverages offer today's busy consumers the advantage of convenience and portability, and provide the opportunity to incorporate innovative ingredients showcased in exciting packaging.
The dairy industry has a unique opportunity to promote milk fortified with vitamin D and other nutrients as a great way to build healthy bones and supply other vital health benefits.
Whey proteins can play an important role in the functional beverage market, particularly in segments designed for women and the Baby Boomer age segment.
1NMI 2011 Health and Wellness Trends Database; Slide 18.
2Emerging Diets: Protein/Local Shapshot. Innovation Center for U.S. Dairy 2010.
3Innova Database. Drinking Yogurt/Fermented Beverages. October 2013.
4Innova Database. Protein Sources, Benefits & Opportunities. May 2013.
5DMIC White Paper, Breakfast: A Fresh Look at the Dairy Opportunity, Jan. 2013, page 5.
6Category Review, Future of Dairy Dig Sights, Snacking IC, March 2013, slide 17.