Food & Beverage Manufacturing
Women in the workforce, busy overall lifestyles and the ever-widening variety of frozen foods fuel global ready meal product market sales, which reached US$78.7 billion in 2012.1 Frozen ready meals include frozen pizza, entrees and snack segments, among other products, and makes up the largest single frozen food category, accounting for 35% of the overall global frozen food market value of US$224.74 billion in 2012.1
The overall frozen food market is expected to maintain steady 3.9% annual global growth through 2019.1 It encompasses the frozen ready meals category as well as fish/seafood, potatoes, fruits, vegetables and frozen soup. The creation and promotion of frozen foods as main dish items requires careful consideration of nutrition content and health statements. Ease of preparation is also key, as time-pressed consumers around the world will testify.
Food manufacturers can bolster healthy and hectic lifestyle applications for main dishes with integration of U.S. dairy ingredients. Cheeses, whey proteins and permeates can help formulators create products that meet health and lifestyle demands such as more natural, clean labels and promotion of weight management or reduced sodium content. Dairy proteins curb hunger, preserve lean body mass and promote satiety.2 Cheese is a delicious way to add nutritional value while providing options to tailor flavor and functionality to specific applications. Whey permeate provides browning and flavor, and reduces sodium levels.
The U.S. dairy industry provides value-added ingredients to help deliver the flavor, nutrition and functionality that food and beverage manufacturers need to advance product formulations. Dairy ingredients and products from the United States help product developers keep on-trend with innovation in the main dish category. Learn more about U.S. dairy products in the Product Section.
Trends in Main Dishes
As the major focus of the meal, main dish items contain the primary protein. Cheese is a natural addition with the flexibility of a wide variety of flavors that complement favorite meats, baked dishes and pastas to contribute to the overall taste profile. Cheese also supplies additional protein to satiate diners. Vegetarian entrée formulations also benefit, as cheeses provide taste, texture, nutritional punch, protein and visual appeal.
Europe was the market leader in overall frozen food sales in 2012, at 35% of the global share, with top frozen foods consumer Germany at 15%.1 The Asia Pacific region accounts for 24.8%, with India and China the top contributors.1 While more mature markets in Europe and North America are expected to maintain moderate gains, developing markets such as Brazil and Argentina are poised for higher growth development.1
While consumers continue to seek out main dish products that meet health and wellness needs, hectic lifestyles require main dishes with built-in preparation convenience. Meanwhile, trends point to opportunities for packaged goods as restaurants drive upscale nostalgia.
Consumers might not know what they want for a nutritious dinner, but they want it to be simple to make and tasty. An hour before meal time, 57% of U.S. consumers are uncertain what they will prepare, and 41% state "easy to prepare" is the top factor in the decision process, slightly behind taste.3 Both statistics indicates strong consumer desire for more convenience in main dishes.
As a result, meal kits designed for quick and easy preparation are found in grocery store aisles around the world. These main dish items often feature U.S. dairy ingredients and products such as cheese and butter to provide the flavor, texture and nutrition consumers look for.
Restaurants Drive Upscale Nostalgia
The nostalgia food trend kicked off in restaurants around the globe as a well-documented backlash against hectic lifestyles. Restaurants and main dish marketers alike seek to help consumers recapture the comfort foods of childhood with traditional and gourmet flair.
Upscale restaurants use intensely-flavored artisan products to present gourmet grilled cheese sandwich applications-brie with prosciutto, blue cheese with grilled peaches-that translate to flavor combinations now found in prepared meals. The use of high-quality dairy ingredients like specialty cheeses in items like gourmet macaroni and cheese allow consumers to dine on premium versions of nostalgia foods at home, and with minimal effort.
U.S. dairy ingredients provide flavor, function and nutrition. The below chart illustrates the benefits six common dairy ingredients offer.
|Cheese (Details)||Milkfat(Details)||Milk Protein Conc.(Details)||Nonfat Dry Milk Powder(Details)||Whey Permeate(Details)||Whey Protein(Details)|
|Cheese Details||Butter & Milkfat Details||Milk Protein Details||Milk Powder Details||Permeate Details||Whey Details|
Formulas & Recipes
Access U.S. Dairy Export Council prototype formulations for inspiration on developing main dishes and prepared meals to be consumed during breakfast, lunch, dinner and everything in between.
1Research and Markets. Frozen Food Market-Global Industry Analysis, Size, Share, Growth, Trends & Forecast to 2019. February 2014. www.researchandmarkets.com/research/cxq32c/frozen_food
2National Dairy Council, 2013. http://wheyprotein.nationaldairycouncil.org/wp-content/uploads/2012/02/WheyStateoftheScience.pdf
3GfK Roper Reports US/NPD Group Research